ADVERTISING — In few modern industries have Jews had greater influence than in advertising, and this applies particularly in America. It has even been suggested that Jewish advertising men are responsible for the wide scope and shape of the modern advertising… … Encyclopedia of Judaism
ADVERTISING: Infomercials — ▪ 1996 In 1964 a gadget inventor and salesman named Ron Popeil started a company named Ronco and became instrumental in creating the television infomercial industry in the U.S. Poised between superficial talk shows and the strident tones of … Universalium
Criticism of advertising — Advertising is a form of communication intended to persuade an audience to purchase or take some action upon products, ideals, or services. While advertising can be seen as necessary for economic growth, it is not without social costs.… … Wikipedia
Michael Stone (licensing expert) — Michael S. Stone is a co founder and current president and chief executive officer of The Beanstalk Group, a brand licensing agency and consultancy. [ [http://www.hoovers.com/beanstalk group/ ID 106569 /free co factsheet.xhtml Beanstalk Group… … Wikipedia
Mediocrity (advertising campaign) — The 2011 Mediocrity is an advertising campaign launched by Subaru of America to represent the blandness of mid size sedans. The ad campaign presents a fictitious vehicle that lampoons the American mid size sedan market. Without directly attacking … Wikipedia
TOM Group — Limited sehk|2383 is a Chinese language media company in the Greater China region, with business interests across markets in the Mainland China, Taiwan and Hong Kong. Its business covers four media sectors: * the Internet (TOM Online) * Outdoor… … Wikipedia
Radio — is the transmission of signals, by modulation of electromagnetic waves with frequencies below those of visible light.Electromagnetic radiation travels by means of oscillating electromagnetic fields that pass through the air and the vacuum of… … Wikipedia
Media and Publishing — ▪ 2007 Introduction The Frankfurt Book Fair enjoyed a record number of exhibitors, and the distribution of free newspapers surged. TV broadcasters experimented with ways of engaging their audience via the Internet; mobile TV grew; magazine… … Universalium
Television — For other uses, see Television (disambiguation). TV redirects here. For other uses, see TV (disambiguation) … Wikipedia
Economic Affairs — ▪ 2006 Introduction In 2005 rising U.S. deficits, tight monetary policies, and higher oil prices triggered by hurricane damage in the Gulf of Mexico were moderating influences on the world economy and on U.S. stock markets, but some other… … Universalium
Health and Disease — ▪ 2009 Introduction Food and Drug Safety. In 2008 the contamination of infant formula and related dairy products with melamine in China led to widespread health problems in children, including urinary problems and possible renal tube… … Universalium